SUCCESS STORY: COMMUNICARE

SUCCESS STORY: COMMUNICARE2019-10-10T16:50:42+08:00

OVERVIEW

Communicareaims to create community inclusion and community safety by working collaboratively with individuals, families and communities to facilitate social and economic inclusion for all and establish and sustain safe and healthy communities. 

OBJECTIVES

  1. With multiple business units with different messages and key services meant the brand was very disjointed and the current website was a behemoth to navigate. So the overall objective was to improve the overall Communicare brand to all internal and external stakeholders.
  2. Best practice website UX/UI delivered after various stakeholder workshops and development of;
    • Personas,
    • User journeys
    • Wireframes

OUTCOMES

  1. Website well received internally and externally with an increase in new visits by 300% within first three months.
  2. Repeat visitation up by 25% MoM organically

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