The Agency is an up-and-coming real estate agency who originally engaged Choose Digital in May 2020 to help them drive highly qualified and geo-targeted sales leads for their residential and commercial properties in Western Australia.
It started as a small-budget limited-scope Search Engine Optimisation (SEO) project for WA only, as a way for Choose Digital to prove ourselves. Due to the immense success of this pilot project, the engagement has expanded in scope to include similar SEO strategy for other states they operate in, as well as content creation for their new website.
We suggested an SEO approach to ensure maximum online visibility for their local sales agents and property listings, while increasing engagements such as views of property photos, videos and floor plans; agent and office contacts; and interest registrations and applications. We pay particular focus on localised SEO and Google My Business (GMB) setup and optimisation. .
Here are the specific tasks we employ to increase visibility and drive high-quality sales leads:
The Agency’s commitment to expand the scope of this project after the pilot stage, and to continue to retain CHOOSE Digital as their dedicated SEO agency, underscores The Agency’s trust in us to deliver results year after year.
Here are some recent results from our SEO activity, comparing the Q1 2022 vs. Q4 2021: